Ink Copywriting
Information ArchitectureWeb design

Ink works with large companies around the globe consulting on their tone of voice and helping to create copy. Our web design for Ink aims to contrast lo-fi monochromatic, type-centred design sensibilities with the varying and often colourful brand spaces of the organisations they work within. We focused on creating a clean user experience and simple, effective user journeys.

As part of this project, we worked on web design and development along with video editing for more dynamic brand elements and the foundations for a stronger content strategy and information architecture.

Blüthner Pianos
Beaford