Ink works with large companies around the globe consulting on their tone of voice and helping to create copy. Our web deisgn for Ink aims to contrast lo-fi monochromatic, type-centred design sensibilities with the varying and often colourful brand spaces of the organisations they work within. We focused on creating a clean user experience and simple, effective user journeys.
As part of this project we worked on web design and development along with video editing for more dynamic brand elements and a the foundations for a stronger content strategy and information architecture.
